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Fast sites that search engines and people both like.
A slow site is a conversion problem before it is an engineering one. Every second of load time costs you visitors who were ready to buy, and Google has been measuring it since 2021.
We build with the App Router and React Server Components, which means most of your pages ship almost no JavaScript. Images are optimised, fonts are self-hosted, and the layout does not shift while it loads. We measure against real Core Web Vitals, not a lab score on a fast laptop.
Why it matters
We report field Core Web Vitals from real visitors, not a Lighthouse run on our machine.
Metadata, structured data and a correct sitemap are part of the build, not a later retrofit.
Keyboard navigation, focus states and contrast checked as we go. WCAG 2.2 AA is the target.
Included
Server components by default; client JavaScript only where interaction needs it.
Content updates without a rebuild, and pages that stay static under load.
Generated types from the backend contract, so a renamed field breaks the build rather than production.
Tailwind tokens and shadcn/ui components, documented and reusable.
How we work
Tokens, typography and the component inventory, before any page is assembled.
One template per content type, reviewed against real content rather than lorem ipsum.
Metadata, JSON-LD, internal linking and the redirect map from any previous site.
Bundle analysis, image audit and a field-data check before launch.
FAQ
Better technical foundations remove the obstacles; they do not by themselves create rankings. We will be specific during the audit about which of your problems are technical (we can fix those) and which are content or authority problems (those take longer and need your input).
That is what the redirect map is for. Every indexed URL on the old site gets a 301 to its new equivalent, and we monitor Search Console for the first month after launch.
Tell us what you are trying to fix. If custom software is not the right answer, we will say so.